Digital Ticket Delivery is a fulfillment method that allows you to automatically deliver a digital ticket to a fan when they redeem a prize. Rather than manually distributing tickets or coordinating pickup, Fanmaker handles the delivery — the member receives their ticket instantly upon redemption.
This is best used for complimentary game tickets, exclusive events, experience check ins, Game upgrade, and more.
Digital Ticket Delivery can be paired with any redemption method (except pay by invoice) — Use Points, Unlock with Points, Credit Card, or Use Points or Credit Card. For more on redemption methods, see Purchase Methods & Fulfillment Types.
When creating or editing a prize item, select Digital Ticket Delivery as your delivery method. From there:
Select the desired event from the dropdown. Note: the event must already be set up in the admin before it will appear here.
Add your digital ticket delivery email instructions — this is what the member sees upon redemption, so make sure it clearly explains what they received and any next steps for accessing or using their ticket.
Complete the remaining prize item fields as normal and click Create Prize.
Digital Ticket Delivery works well for any prize where access to a game or event is the reward. Common examples include:
Complimentary game tickets — Reward fans with a free ticket to an upcoming game, redeemable directly through the app.
Exclusive events — Offer access to members-only events as a high-value loyalty reward.
Experience check-ins — Use tickets as the entry mechanism for on-site experiences like pregame field access or locker room tours.
Game upgrades — Let fans redeem points to upgrade their seat or access a premium area on game day.
Before building the item in Fanmaker, align with your internal team on a few things:
What will the check-in process look like on event day?
How many tickets are available for this offer?
Are there any restrictions on seat location, event eligibility, or redemption windows?
